Siemens EDA
PCB Systems Design · 86,000 followers
LinkedIn content operating system
Retold Labs transforms the expertise already inside your company - blogs, case studies, founder talks, webinars, product knowledge - into a consistent company LinkedIn presence. Not a ghostwriting agency. Not a marketing agency. An operating system.
posts / month
5
reply time
1 day
founder time / month
~30 min
Written for
The pattern
The page sits dormant. The last post is from a launch six months ago. The webinar your team ran last week - full of original thinking - lives as an unlisted Zoom recording.
Hiring a full-time social strategist costs $120k+. An agency hands you generic posts that sound like every other startup. Founders try to do it themselves for two weeks, then stop.
Retold Labs is the third option. We operate as a system: extract what's already inside the company, translate it into a company voice, ship five posts a month - every month - with founder approval.
The system
01
02
03
Why the page matters
LinkedIn quietly became the place where prospects, candidates, investors, and partners check whether your company is real. The numbers are not subtle.
2B
interactions / month
LinkedIn members interact with company Pages over 2 billion times per month.
2×
more engagement
Companies that post weekly see twice the engagement of pages that post sporadically.
5×
video lift
Posts with images get 2× more comments. Video drives 5× more engagement than text alone.
Cadence beats cleverness
When someone engages with a post, the algorithm rewards pages that invite them to follow. Weekly posting compounds - sporadic posting decays. Retold ships five posts a month, every month.
Visuals do the heavy lifting
Image posts get roughly 2× the comment rate. Custom 3–4 image collages perform especially well for organizations. Every Retold post ships with on-brand custom graphics - never stock, never Canva templates.
Sources: LinkedIn (July 2025), LinkedIn Pages best-practice research.
Selected work
Arlina has written LinkedIn content for Siemens and Atlassian, and partnered with Notion, Google, Jobright.ai, Lovable, COOP Careers, Talvy, and Fide. A selection of company-page and creator work below.
Siemens EDA
PCB Systems Design · 86,000 followers
Atlassian
Software · 2.5M followers
Arlina Yang
Founder, Retold Labs · 39,000 followers
Arlina Yang
Founder, Retold Labs · 39,000 followers
The retainer
Five LinkedIn posts, custom graphics, content strategy, extraction from existing assets, founder approval workflow. Cancel anytime.
For founders
You built the company. The expertise is yours. Let the page reflect that - without it becoming your job.